VIDA, Powered by Hero, the emerging mobility brand of Hero MotoCorp, the world’s largest
manufacturer of motorcycles and scooters, has commenced customer deliveries of the VIDA V1
scooter in Delhi from today.
The VIDA V1 is now available for customers across Bengaluru, Jaipur and Delhi. Each of the three
cities have witnessed encouraging customer response. The brand is planning rapid expansion of
its sales and charging network across multiple cities.
Dr. Swadesh Srivastava, Head – Emerging Mobility Business Unit (EMBU), Hero MotoCorp, said:
“We have completed the first phase of our plan with commencement of deliveries in all three
cities. The customers’ response to the VIDA V1 has been very encouraging. From the great realworld performance to the convenience of charging through portable batteries, we have received
overall positive feedback. Our next target is to expand our sales and charging network in India
and global markets. We will continue to propagate the transition to EVs through the “Worry-Free
EV Ecosystem” of VIDA.”
VIDA has Experience Centers in Bengaluru and Jaipur, and pop-up stores in Delhi-NCR, where
customers can test-ride the Vida V1.
The highly customizable, Built-to-Last VIDA V1, with convenient removable batteries and threeway charging options, is available in two variants – VIDA V1 Plus at Rs. 128,000/- and VIDA V1 Pro
at Rs. 139,000/-, price includes all connected features, portable charger and charging service.
(Effective Price Delhi)
The VIDA V1 also offers industry-leading features such as Custom Mode (100+ combinations),
Cruise Control, Boost Mode, Two-way throttle, Key-less access and an Over-the-air enabled 7”
TFT Touch-Screen. The VIDA V1 is based on an intelligent platform that’s modular, scalable &
flexible, enabling it to learn and adapt on-the-go. The VIDA V1 evolves with the rider.
Press Release
New Delhi, India, January 25, 2023
VIDA, POWERED BY HERO 2
Reinforcing the brand’s Tech-First approach, the innovative and exciting Experience Centers
provide an immersive and a completely differentiated experience to customers. Here customers
are able to familiarize themselves with the brand, experience the product and immerse
themselves in the “Worry-free EV Ecosystem” of VIDA.
Bringing a fresh approach to the category, VIDA offers first-of-its-kind customer propositions and
services, that include Green EMI, an efficient and seamless financing platform with best-in-class
interest rates. Buy-Back scheme with a first-in-industry assurance of vehicle buy-back at 70% of
purchase value between the 16th to 18th months of vehicle ownership. Test-ride for up to three
days, so customers can have peace of mind before purchasing the vehicle. VIDA also offers
another industry-first initiative – Repair On-Site – with customer executives available to provide
service anywhere, anytime
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