Bangalore, 2nd May 2024: Magenta Mobility, an integrated electric mobility solutions provider,
and Kuehne+Nagel, a global leader in logistics solutions, announced a strategic partnership to
decarbonize road freight in India. A flag-off ceremony was held at Magenta Mobility’s corporate
office in Bangalore to commemorate the association between the two companies.
This collaboration reaffirms the commitment of Magenta Mobility and Kuehne+Nagel to
sustainability and innovation in logistics. Magenta Mobility to offer sustainable electric mobility
solutions and Kuehne+Nagel to adopt electric vehicles (EVs), marks a significant move in the Indian
EV logistics ecosystem. In the initial phase of this partnership, Magenta Mobility will deploy electric
vehicles for Kuehne+Nagel’s logistics operations across India.
Commenting on the partnership, Maxson Lewis, Founder & CEO at Magenta Mobility, said, “At
Magenta Mobility, has always prioritized safe, smart, and sustainable transportation solutions
toward decarbonizing logistics. We are excited and honored by the trust showcased by Kuehne+Nagel
in our capability to support them in meeting their sustainability goals. This collaboration not only
reinforces our responsibility to protect the environment but also presents a significant opportunity to
contribute to the growing EV ecosystem in India.”
“We believe that embracing electric mobility is vital for transitioning to a zero-carbon future. With
Magenta Mobility’s commitment and innovative approach, they are the right partner to support us in
our EV logistics operations in India. Through this partnership, we make significant strides towards
achieving our Living ESG goals, a cornerstone of our Roadmap 2026. The electrifying initiative extends
beyond India, exemplified by the recent launch of electric vehicles by our Kuehne+Nagel Thailand team,”
said Chellan Ganesan, Road Logistics Area Manager, Asia and the Pacific countries for
Kuehne+Nagel.
By leveraging Magenta Mobility’s expertise in electric mobility solutions, Kuehne+Nagel aims to
accelerate its transition towards a sustainable future. This partnership signifies a joint
commitment to driving positive change in the Indian logistics industry, fostering innovation, and
reducing carbon footprint.
Magenta Mobility aims to deploy 10,000 electric vehicles by September 2025 as part of its
ambitious goal of ‘Ab Ki Baar Dus Hazaar’ program. Specifically for Road Logistics, Kuehne+Nagel
aims to achieve 60% low-emission vehicles in their fleet by 2030. Both Magenta Mobility and
Kuehne+Nagel are actively working towards transitioning to a zero-carbon future
Magenta Mobility and Kuehne+Nagel Collaborate to Electrify Road Logistics
